VIDEO FOR SOCIAL MEDIA: INSTAGRAM, SNAPCHAT, AND BEYOND
Video is taking new forms all over the internet.
Vertical video, animated gifs, square format, three second ads, motion billboards, video banners, and more - the internet has vastly expanded how we think of video. Social media platforms like Instagram, Snapchat, and Facebook are rewriting the rules every day.
We can help you create content for social media, either by cutting from larger projects or by production specifically aimed at this kind of distribution.
Platforms and Video
Every platform, whether it be YouTube, Instagram, Snapchat, or something that hasn’t even been invented yet, has its own rules and expectations when it comes to content. Learning about what people respond to on each of these platforms is critical to the success of content.
For instance, a five-second clip of a cat yawning on loop is perfect for Instagram Stories, but won’t be the best way to reach people on YouTube. That’s why tailoring content specifically to that platform is the often best way to make content.